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The soccer world continues to honor Lionel Messi, who recently picked up his fourth consecutive Ballon d'Or award as the world's best player. His shoe sponsor, Adidas, celebrated the accomplishment by coming out with new cleats which highlight the achievement.
Photo: @teammessi
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The shoes feature several design elements including Messi's logo, emblazoned in gold, as one might expect.
Photo: @teammessi
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Messi, who did not play in Barcelona's most recent game, is expected to wear the shoes this weekend, when his team plays Malaga in La Liga.
Photo: @teammessi
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Check out a bird's eye view of the kicks.
Photo: @teammessi
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The shoes may leave you wondering whether actual light is reflecting off those sun-like designs.
Photo: @teammessi
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Being the best soccer player on the planet has its benefits, as shoe sponsors often customize the kicks for Messi. Last year, Adidas made some with is new-born son's name, Thiago, emblazoned on the shoe.
Photo: Getty Images
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Messi's f50's are color-coordinated to match with Barcelona's home and away kits. It's nice being the best player in the world!
Photo: Getty Images
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Messi and Adidas have had an extended sponsorship deal, with the superstar featured in many commercials and live appearances, like in this photo when the player was flown to London to show off his new shoes in 2010.
Photo: Getty Images
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The soccer world continues to honor Lionel Messi, who recently picked up his fourth consecutive Ballon d'Or award as the world's best player. His shoe sponsor, Adidas, celebrated the accomplishment by coming out with new cleats which highlight the achievement.
Photo: @teammessi
